Vision & Model
AI-powered beauty brands, built for Gen Z
Gen Z consumes, shops, and engages differently. They expect authenticity, fast innovation, and relevance in real time. Omniglow is built to deliver exactly that—by continuously launching hyper-relevant brands that emerge from what Gen Z is talking about, searching for, and buying now.
Our Methodology
Rapid Brand Development for Gen Z
AI-Powered Trend Detection
Monitoring cultural and social signals in real time.
Our proprietary AI agents scan TikTok, Pinterest, and all Gen Z relevant platforms to detect emerging trends before they go mainstream. From viral ingredients to niche aesthetic shifts, we surface what Gen Z is obsessing over—before it hits the shelves in the relevant markets.
Rapid Innovation & Development
Turning insights into differentiated, clean, high-efficacy products.
Develop and test MVPs at speed with flexible micro-batch partners
Prioritize clean, Gen Z-approved formulations and transparency
Build in differentiation from day one — not another white-label
Use AI and community input to iterate faster, smarter and more relevant
Community-Led Content & Distribution
We launch where Gen Z lives.
Our brands are born on TikTok Shop and scaled through content, creators, and community. We pair co-created storytelling with community and creator-driven marketing to build trust and hype organically — with scalable pathways to Amazon, retail, and DTC once traction hits.
Key Design Principles
Designed for Demand, Built to Grow
Everything we create is built with intention — to resonate, perform, and scale. Our brands are shaped by Gen Z insights, powered by data, and designed for real-world traction from day one. We balance aesthetic appeal with formulation integrity, keeping speed and scalability at the core of every product we launch.
Clean, high-performance formulas
Created for the “Get Ready With Me” generation
"Affordable luxury" price points
Positioned to scale across TikTok Shop, Amazon and DTC
The Founders
Built for speed, backed by experience by 4 brand experts.
Omniglow was founded by a team of four professionals with complementary backgrounds in brand development, consumer goods, e-commerce, product innovation, and growth. We’ve brought multiple products to market and led digital growth initiatives across global marketplaces.
This time, we’re building with the knowledge and discipline of the world’s leading consumer companies—but with the speed, scale, and agility they haven’t yet achieved. As a lean, AI-native organization, we’re uniquely positioned to meet the pace of Gen Z culture, where trends evolve quickly and decision-making must be just as fast.
